Green Recovery
Beschrijving
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When the economy turns rough, many companies sideline their green business initiatives. That's a big mistake. In Green Recovery, Andrew Winston shows that no company can afford to wait for the downturn to ease before going green.Green initiatives ratchet up your company's resource efficiency, creativity, and employee motivation. They save energy, waste, and money, preserving precious capital-and give precise focus to your innovation efforts and strategic priorities.Part manifesto and p…

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With Perlego (The Spotify for Books) you get unlimited access to
more than 250,000 professional and self-development books in one
simple space for one simple price. You can learn on the go with our
mobile app!
When the economy turns rough, many companies sideline their
green business initiatives. That's a big mistake. In Green
Recovery, Andrew Winston shows that no company can afford to wait
for the downturn to ease before going green.Green initiatives
ratchet up your company's resource efficiency, creativity, and
employee motivation. They save energy, waste, and money, preserving
precious capital-and give precise focus to your innovation efforts
and strategic priorities.Part manifesto and part how-to guide, this
concise and engaging book provides a road map for using green
initiatives to deliver short-term gains and position your company
for long-term strategic growth. You'll discover how to:-Get lean:
Amp up your energy and resource efficiency to survive tough
times-Get smart: Use environmental data about products and supply
chains for competitive advantage-Get creative: Rejuvenate your
innovation efforts by asking heretical questions such as "How might
we operate with no fossil fuels?"-Get going: Engage and excite
employees to solve the company's, the customer's, and the world's
environmental challenges
Green Recovery is your guide to establishing your competitive
positioning in difficult times and emerging even stronger into a
vastly changed economy.
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