Strategic Innovation and Ideas
Strategic Innovation and Ideas
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Beschrijving
This practical course introduces you to fundamental aspects of the strategic innovation process. It addresses the challenges of developing ideas and evaluating them for commercial feasibility, presenting a business case, product design/development and commercialization. It covers basic management practices and critical success factors required to excel in successful innovation, such as corporate governance and social responsibility, time-based management and corporate agility. This course also assists in preparing you for the New Product Development Professional Certification offered by the Product Development and Management Association (PDMA).
Instructor
Jama Bradley, Ph.D.
Program Coordina…
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This practical course introduces you to fundamental aspects of the strategic innovation process. It addresses the challenges of developing ideas and evaluating them for commercial feasibility, presenting a business case, product design/development and commercialization. It covers basic management practices and critical success factors required to excel in successful innovation, such as corporate governance and social responsibility, time-based management and corporate agility. This course also assists in preparing you for the New Product Development Professional Certification offered by the Product Development and Management Association (PDMA).
Instructor
Jama Bradley, Ph.D.
Program Coordinator - M.S. in Management
Jama has worked with organizations and individuals from across the country and the world to help improve innovation and management practices. She has consulted with companies including Coca-Cola, Medtronics, Cardinal Health, and Public Sector Partners to improve innovation practices. In addition to consulting she has conducted certification workshops and taught online graduate courses for the last two decades. Currently Jama teaches innovation and management courses for Colorado State University-Global Campus and is a consultant with Product Innovation Educators.
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